Marriott PR alerted me to a new brand within the Marriott brand today. Marriott is teaming up with Nickelodeon to create Nickelodeon Resorts by Marriott.
There is a site announcing the launch here. Looks interesting.
As a parent of a young daughter I can say that I know I will be looking for family friendly resorts in the future. Given the following statement on the press release website, “a breakthrough new lodging resort brand and concept for travelers seeking fun and adventure, “Nickelodeon Resorts by Marriott,” with 20 potential hotels expected to be under construction by 2020.” my daughter may be a little too old for something like this by the time the properties mature.
The first resort is slated to open in San Diego in 2010. So if we’re headed in that direction I’ll keep the Nick Marriott combo in mind. Til then, I think it would be great if Marriott could come up with a family strategy that could be applied to their existing brands. A couple of things I can think of that would be great:
- Family Rooms - sort of like suites but with things (like a dirty diaper container) that would help families with small children.
- Family Care Paks - packages with diapers, sanitary wipes, milk and bottled water so people have basic supplies when they arrive.
My last trip with the family definitely gave me some good ideas.
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