I got an email a couple of days ago inviting me to take a sneak peek at a new Marriott Rewards ad campaign. The campaign is called You’ve Earned More Than Points™.
According to the email, “The ads reflect just a few of the benefits we offer to make your travel more rewarding.”
The sneak preview of the ads shows customers being reminded of features like the eFolio electronic bill option, extended profile options and Marriott’s new DreamRewards Tracker.
I think that highlighting these features is a good idea to show people that you get more than points with the Marriott Rewards program. You get some great tools to help make travel more comfortable and convenient. I’ve been using the eFolio option as a convenient way to keep track of my bills for business purposes. And I’ve utilized the enhanced preferences as well. Now I need to set up my DreamTracker because I hope to use my many rewards points for a great vacation someday soon.
Tags: Marriott, Marriott Rewards